# Get a Cash Offer for Your Home — Section Design Reference Schema: Design Details SECTION.md v3.2 Source: https://www.opendoor.com/ Website: Opendoor Section ID: 507c88ed-5ff5-4702-984d-2ce105fa83cc Status: deterministic evidence captured; editorial AI review pending ## Purpose This is a cta section on the Home page. Use the attached crop and measured browser facts to reconstruct its composition. Do not infer unmeasured source values. ## Layout captured layout ## Visual signature soft, minimal, photographic, corporate, warm-modern treatment at 1440×432px. The crop spans 7033–7465px of a 9379px page. ## Components - Navigation Bar - Announcement Bar - Hero With Background Imagery - Input Field - Testimonial Card - Comparison Table - Floating Product Card - FAQ Accordion - Primary Button - Footer - Address Search Hero - Visual Timeline ## Evidence note The geometry, typography, colors, media, and animation parameters below come from saved HTML/CSS/browser evidence when present. Website-level roles are supplied separately. Editorial section judgment remains pending unless the MCP resolves this source ID to a promoted canonical record. ## Build blueprint v3.2 ### Purpose and classification - Canonical type: cta - Source type: cta - Structure: captured layout - Layout: captured layout - Styles: soft, minimal, photographic, corporate, warm-modern - Components: Navigation Bar, Announcement Bar, Hero With Background Imagery, Input Field, Testimonial Card, Comparison Table, Floating Product Card, FAQ Accordion, Primary Button, Footer, Address Search Hero, Visual Timeline - Purpose: cta section from the Home page of Opendoor. - Visual signature: Captured visual surface with captured layout. Inspect the crop for image and content hierarchy. ### Crop and composition - Crop: 1440×432px; aspect ratio 3.333:1 - Page bounds: 7033–7465px of 9379px - Guidance: Preserve the documented hierarchy and relationships; exact measurements were not deterministically captured. ### Exact typography evidence The sectionScale values were measured inside this crop. The siteRoles values explain how those faces function across the source website; they must not replace section measurements. ```json { "sectionScale": [], "siteRoles": [ { "role": "display", "size": "60px", "family": "DM Serif Display", "source": "computed", "traits": "Regular", "weight": "500", "evidence": "font-5: computed CSS at 1440×1000; AI role: DM Serif Display used at 60px for the primary welcoming headline 'Make the easy move'.", "sampleId": "font-5", "confidence": 0.9, "lineHeight": "64px", "letterSpacing": "-1.8px" }, { "role": "heading", "size": "48px", "family": "graphik", "source": "computed", "traits": "Regular", "weight": "500", "evidence": "font-2: computed CSS at 1440×1000; AI role: Graphik Medium at 48px used for major section headers like 'Hear from families...' and 'Sell your home the easy way'.", "sampleId": "font-2", "confidence": 0.9, "lineHeight": "50px", "letterSpacing": "-2.4px" }, { "role": "body", "size": "14px", "family": "graphik", "source": "computed", "traits": "Regular", "weight": "400", "evidence": "font-7: computed CSS at 1440×1000; AI role: Graphik Regular at 14px used extensively for descriptive paragraphs and secondary text.", "sampleId": "font-7", "confidence": 0.9, "lineHeight": "18px", "letterSpacing": "-0.3px" } ] } ``` ### Exact color evidence The section samples record where each computed value was used. Functional roles come from the website-level classifier and remain separate. ```json { "sectionUsage": [], "functionalPalette": [ { "hex": "#23201D", "name": "text", "role": "text", "source": "computed", "evidence": "color-3: computed rgb(35, 32, 29); AI role: rgb(35, 32, 29) is the primary dark tone used for high-contrast text, navigation links, and the main logo.", "sampleId": "color-3", "confidence": 0.95 }, { "hex": "#0042E6", "name": "primary action", "role": "primary-action", "source": "computed", "evidence": "color-20: computed rgb(0, 66, 230); AI role: rgb(0, 66, 230) is the vivid blue utilized for primary buttons, the announcement bar, and interactive icons.", "sampleId": "color-20", "confidence": 0.95 }, { "hex": "#FBF9F9", "name": "canvas", "role": "canvas", "source": "computed", "evidence": "color-1: computed rgb(251, 249, 249); AI role: rgb(251, 249, 249) serves as the primary warm off-white background color for the main page body and specific sections.", "sampleId": "color-1", "confidence": 0.9 }, { "hex": "#FFFFFF", "name": "surface", "role": "surface", "source": "computed", "evidence": "color-5: computed rgb(255, 255, 255); AI role: rgb(255, 255, 255) is used to create contrast on specific cards, input fields, and foreground containers against the off-white canvas.", "sampleId": "color-5", "confidence": 0.9 }, { "hex": "#5E564E", "name": "muted text", "role": "muted-text", "source": "computed", "evidence": "color-6: computed rgb(94, 86, 78); AI role: rgb(94, 86, 78) is used for secondary, less prominent text elements like locations and minor descriptive spans.", "sampleId": "color-6", "confidence": 0.85 }, { "hex": "#DFDBD8", "name": "border", "role": "border", "source": "computed", "evidence": "color-28: computed rgb(223, 219, 216); AI role: rgb(223, 219, 216) provides subtle delineation for borders on elements like testimonial cards.", "sampleId": "color-28", "confidence": 0.8 } ] } ``` ### Design tokens ```json { "radius": "Large border radii are present on major containers and images (e.g., testimonial photos, background layout containers). Buttons and input fields exhibit a pill-shape radius.", "density": "The overall density is low to medium, prioritizing legibility and focus through the use of ample whitespace and large typography.", "evidence": "Observations based on the structural layout in screenshots, the presence of distinct colored bands, the visible curvature of elements, and the padding visible between distinct blocks of text and imagery.", "borderStyle": "Borders are used sparingly, mostly as subtle, 1px solid lines (e.g., color-28) to separate specific structural elements or cards when background contrast is low.", "buttonStyle": "Primary actions are solid filled with a vivid blue, pill-shaped, and contain high-contrast white text. Secondary actions or inputs often feature a white background with a subtle border or shadow.", "cornerStyle": "The design heavily relies on rounded corners, appearing almost universally across images, structural cards, input fields, and buttons, contributing to a soft and friendly aesthetic.", "contentWidth": "The layout utilizes a centered, constrained maximum width for main content areas, allowing background colors or images to bleed to the edges of the viewport.", "spacingRhythm": "Sections are separated by generous vertical padding, often delineated by subtle shifts in the background color (e.g., from white to a soft gray/beige). Content within sections follows a clear visual hierarchy with deliberate spacing between headings, body text, and interactive elements." } ``` ### Reconstruction specification This is the implementation contract for the captured desktop viewport. Prefer section-specific facts here over general website descriptions. - Root container was not deterministically isolated. - Representative content widths: 648, 451, 448, 439px. - Layout containers: 0; cards/surfaces: 0; media elements: 3; browser animations: 0. #### Container, grid, and spacing ```json { "viewport": { "width": 1440, "captureBounds": { "top": 7033, "bottom": 7465, "pageHeight": 9379 } }, "container": null, "spacing": { "observedGapsPx": [], "representativeContentWidthsPx": [ 648, 451, 448, 439 ] }, "columns": [] } ``` #### Cards and surfaces ```json { "cards": [], "surfaces": { "radii": [ "20px", "14px" ], "borders": [], "shadows": [ "rgba(88, 64, 50, 0.16) 0px 0px 0px 1px, rgba(88, 64, 50, 0.19) 0px 16px 20.4px -9px, rgba(88, 64, 50, 0.12) 0px 37px 37.3px 3px, rgb(255, 255, 255) 0px 0px 0px 1px inset, rgba(88, 64, 50, 0.1) 0px -3px 0px 0px inset", "rgb(0, 66, 230) 0px 0px 0px 1px, rgba(255, 255, 255, 0.25) 0px 0px 0px 1px inset, rgb(0, 33, 217) 0px -4px 0px 0px inset" ] } } ``` #### Media treatment ```json [ { "element": "img · pointer-events-none absolute -top-[29%] -left-[10%] h-auto w-[126%] max-w-none origin-center -rotate", "size": "648×670px", "position": "x 744px, y 6946px", "aspectRatio": 1, "objectFit": "fill", "objectPosition": "50% 50%", "radius": "0px", "overflow": "clip", "source": "https://images.opendoor.com/source/s3/imgdrop-production/2026-09-1789442430513-69910_1deee6d025a6f5bee9db2d1f322e487b4e33ce8e.png?service=beacon&preset=square-1024" }, { "element": "svg · svg", "size": "24×24px", "position": "x 221px, y 7311px", "aspectRatio": 1, "objectFit": "fill", "objectPosition": "50% 50%", "radius": "0px", "overflow": "hidden", "source": "source not captured" }, { "element": "svg · svg", "size": "24×24px", "position": "x 609px, y 7311px", "aspectRatio": 1, "objectFit": "fill", "objectPosition": "50% 50%", "radius": "0px", "overflow": "hidden", "source": "source not captured" } ] ``` #### Browser-exposed animation parameters ```json [] ``` ### Measured geometry, surfaces, media, and animation These raw values come from the saved element map and computed styles. Empty arrays mean the fact was not captured; they are not permission to invent source values. ```json { "schema": "little-details-section-measurements-v1", "source": "saved DOM/CSS element and animation maps", "capturedAt": "2026-10-12T05:53:06.951Z", "viewportWidth": 1440, "bounds": { "top": 7033, "bottom": 7465, "pageHeight": 9379 }, "root": null, "spacing": { "gapsPx": [], "representativeContentWidthsPx": [ 648, 451, 448, 439 ] }, "columns": [], "cards": [], "surfaces": { "radii": [ "20px", "14px" ], "borders": [], "shadows": [ "rgba(88, 64, 50, 0.16) 0px 0px 0px 1px, rgba(88, 64, 50, 0.19) 0px 16px 20.4px -9px, rgba(88, 64, 50, 0.12) 0px 37px 37.3px 3px, rgb(255, 255, 255) 0px 0px 0px 1px inset, rgba(88, 64, 50, 0.1) 0px -3px 0px 0px inset", "rgb(0, 66, 230) 0px 0px 0px 1px, rgba(255, 255, 255, 0.25) 0px 0px 0px 1px inset, rgb(0, 33, 217) 0px -4px 0px 0px inset" ] }, "media": [ { "id": "ld-1328", "tag": "img", "role": null, "label": "pointer-events-none absolute -top-[29%] -left-[10%] h-auto w-[126%] max-w-none origin-center -rotate", "rect": { "x": 744, "y": 6946, "width": 648, "height": 670 }, "aspectRatio": 1, "objectFit": "fill", "objectPosition": "50% 50%", "radius": "0px", "overflow": "clip", "media": { "src": "https://images.opendoor.com/source/s3/imgdrop-production/2026-09-1789442430513-69910_1deee6d025a6f5bee9db2d1f322e487b4e33ce8e.png?service=beacon&preset=square-1024", "naturalWidth": 735, "naturalHeight": 762, "alt": "A family in a kitchen, shown in a wooden frame" } }, { "id": "ld-1335", "tag": "svg", "role": null, "label": "svg", "rect": { "x": 221, "y": 7311, "width": 24, "height": 24 }, "aspectRatio": 1, "objectFit": "fill", "objectPosition": "50% 50%", "radius": "0px", "overflow": "hidden", "media": null }, { "id": "ld-1342", "tag": "svg", "role": null, "label": "svg", "rect": { "x": 609, "y": 7311, "width": 24, "height": 24 }, "aspectRatio": 1, "objectFit": "fill", "objectPosition": "50% 50%", "radius": "0px", "overflow": "hidden", "media": null } ], "animations": [], "coverage": { "elementsInSection": 8, "cards": 0, "media": 3, "animations": 0 }, "limitations": [ "Values describe the captured desktop viewport and may change at other breakpoints.", "Transforms, sticky layers, and virtualized content can make the inferred section root approximate.", "Animations include browser-exposed Web Animations API state; CSS or script motion that was inactive at capture time may be absent." ] } ``` ### Observed motion No timestamped authored motion is attached. Use only restrained baseline transitions. The browser animation records above are deterministic parameters captured from active browser animations. The timestamped observations describe what Gemini saw in the video. Treat them as complementary evidence. When either source is empty or they conflict, state the uncertainty instead of inventing timing or easing. ### Responsive contract - Measured viewport: 1440px wide. - Mobile/tablet values: not measured by this section evidence unless a separate capture is explicitly listed. - Preserve hierarchy and sequence; collapse simultaneous columns only where needed, maintain media aspect ratios, and verify touch targets and text wrapping at target breakpoints. ### Structure versus visual skin - Preserve: content hierarchy, layout relationships, section rhythm, interaction purpose. - Adapt: brand colors, font family, copy, imagery, icons, decorative details. - Rule: Preserve the observed design logic while creating original branding, copy, assets, and implementation details. ### Adaptation and dependencies - Effort: Not assessed - What transfers: Documented hierarchy and composition - Dependencies: None recorded - Guidance: Adapt the pattern to the new product and content. ### Evidence readiness - Coverage: 6/7 - Can build: Yes - Missing facts: section-specific computed typography and color samples; timestamped authored motion - Warning: Buildable with adaptations for these unsupported facts: section-specific computed typography and color samples; timestamped authored motion. ### Agent implementation prompt Create an original cta section inspired by the design evidence titled “Get a Cash Offer for Your Home”. Purpose: cta section from the Home page of Opendoor. Structure: captured layout. Source layout label: captured layout. Preserve the documented hierarchy and relationships; exact measurements were not deterministically captured. Visual signature to preserve at the pattern level: Captured visual surface with captured layout. Inspect the crop for image and content hierarchy. Components: Navigation Bar, Announcement Bar, Hero With Background Imagery, Input Field, Testimonial Card, Comparison Table, Floating Product Card, FAQ Accordion, Primary Button, Footer, Address Search Hero, Visual Timeline. Style direction: soft, minimal, photographic, corporate, warm-modern. Observed crop: 1440×432px (3.333:1). Treat this as evidence of composition, not a mandatory output size. Typography evidence: {"role":"display","size":"60px","family":"DM Serif Display","source":"computed","traits":"Regular","weight":"500","evidence":"font-5: computed CSS at 1440×1000; AI role: DM Serif Display used at 60px for the primary welcoming headline 'Make the easy move'.","sampleId":"font-5","confidence":0.9,"lineHeight":"64px","letterSpacing":"-1.8px"} {"role":"heading","size":"48px","family":"graphik","source":"computed","traits":"Regular","weight":"500","evidence":"font-2: computed CSS at 1440×1000; AI role: Graphik Medium at 48px used for major section headers like 'Hear from families...' and 'Sell your home the easy way'.","sampleId":"font-2","confidence":0.9,"lineHeight":"50px","letterSpacing":"-2.4px"} {"role":"body","size":"14px","family":"graphik","source":"computed","traits":"Regular","weight":"400","evidence":"font-7: computed CSS at 1440×1000; AI role: Graphik Regular at 14px used extensively for descriptive paragraphs and secondary text.","sampleId":"font-7","confidence":0.9,"lineHeight":"18px","letterSpacing":"-0.3px"} Color evidence: {"hex":"#23201D","name":"text","role":"text","source":"computed","evidence":"color-3: computed rgb(35, 32, 29); AI role: rgb(35, 32, 29) is the primary dark tone used for high-contrast text, navigation links, and the main logo.","sampleId":"color-3","confidence":0.95} {"hex":"#0042E6","name":"primary action","role":"primary-action","source":"computed","evidence":"color-20: computed rgb(0, 66, 230); AI role: rgb(0, 66, 230) is the vivid blue utilized for primary buttons, the announcement bar, and interactive icons.","sampleId":"color-20","confidence":0.95} {"hex":"#FBF9F9","name":"canvas","role":"canvas","source":"computed","evidence":"color-1: computed rgb(251, 249, 249); AI role: rgb(251, 249, 249) serves as the primary warm off-white background color for the main page body and specific sections.","sampleId":"color-1","confidence":0.9} {"hex":"#FFFFFF","name":"surface","role":"surface","source":"computed","evidence":"color-5: computed rgb(255, 255, 255); AI role: rgb(255, 255, 255) is used to create contrast on specific cards, input fields, and foreground containers against the off-white canvas.","sampleId":"color-5","confidence":0.9} {"hex":"#5E564E","name":"muted text","role":"muted-text","source":"computed","evidence":"color-6: computed rgb(94, 86, 78); AI role: rgb(94, 86, 78) is used for secondary, less prominent text elements like locations and minor descriptive spans.","sampleId":"color-6","confidence":0.85} {"hex":"#DFDBD8","name":"border","role":"border","source":"computed","evidence":"color-28: computed rgb(223, 219, 216); AI role: rgb(223, 219, 216) provides subtle delineation for borders on elements like testimonial cards.","sampleId":"color-28","confidence":0.8} No section-bounded typography samples were measured. No section-bounded color samples were measured. Exact section measurements from the saved element map: spacing {"gapsPx":[],"representativeContentWidthsPx":[648,451,448,439]}; surfaces {"radii":["20px","14px"],"borders":[],"shadows":["rgba(88, 64, 50, 0.16) 0px 0px 0px 1px, rgba(88, 64, 50, 0.19) 0px 16px 20.4px -9px, rgba(88, 64, 50, 0.12) 0px 37px 37.3px 3px, rgb(255, 255, 255) 0px 0px 0px 1px inset, rgba(88, 64, 50, 0.1) 0px -3px 0px 0px inset","rgb(0, 66, 230) 0px 0px 0px 1px, rgba(255, 255, 255, 0.25) 0px 0px 0px 1px inset, rgb(0, 33, 217) 0px -4px 0px 0px inset"]}; media [{"tag":"img","rect":{"x":744,"y":6946,"width":648,"height":670},"aspectRatio":1,"objectFit":"fill","objectPosition":"50% 50%","radius":"0px"},{"tag":"svg","rect":{"x":221,"y":7311,"width":24,"height":24},"aspectRatio":1,"objectFit":"fill","objectPosition":"50% 50%","radius":"0px"},{"tag":"svg","rect":{"x":609,"y":7311,"width":24,"height":24},"aspectRatio":1,"objectFit":"fill","objectPosition":"50% 50%","radius":"0px"}] Do not invent signature motion. Use only restrained baseline transitions if the product needs them. Transfer the documented hierarchy and composition rather than source copy or assets. No explicit dependencies were recorded. Adapt the pattern to the new product and content. Use new copy, imagery, branding, and implementation details. Do not reproduce the source website or its proprietary assets.