# Digital Original — Design Reference

Schema: Design Details DESIGN.md v3.2
Source: https://digitaloriginal.app/
Captured: 2026-11-10
CSS measured: 2026-11-10T07:20:10.259Z at 1440×1000 — https://digitaloriginal.app/
Values come from computed CSS; role labels are AI judgments. Live CSS may differ from an older screenshot.
Status: AI analysed; curator review pending
Rubric: 3.2
Observer: google/gemini-3.1-pro-preview
Judge: claude-sonnet-5

## Design direction

The website exhibits a modern, editorial, and photographic design style, utilizing a sophisticated palette of warm neutrals and dark tones to ensure the artwork stands out. Large, clean typography mixed with elegant italic accents creates a premium feel. Layouts alternate between light and dark sections to structure the content, complemented by high-quality video backgrounds, imagery, and product mockups.

## Classification

- Industry: creative
- Site type: Landing, Blog
- Business model: Software, Portfolio, Agency
- Styles: editorial, minimal, photographic, premium
- Platform: Custom code
- Technology: Not identified

## Typography

- Display: Neue Montreal — weight 500; size 60px; line-height 63.6px; tracking -1.8px; Regular (100% role confidence, computed values)
- Heading: Neue Montreal — weight 500; size 44px; line-height 46.6px; tracking -0.9px; Regular (100% role confidence, computed values)
- Body: Neue Montreal — weight 400; size 16px; line-height 24px; tracking normal; Regular (100% role confidence, computed values)

## Functional palette

- Text — text #141312: color-1: computed rgb(20, 19, 18); AI role: Near black (#141312) used for primary typography on light backgrounds and as canvas for dark sections. (95% role confidence, computed values)
- Canvas — canvas #F4EFED: color-2: computed rgb(244, 239, 237); AI role: Warm off-white (#F4EFED) used as the background for several light sections. (90% role confidence, computed values)
- Surface — surface #FFFFFF: color-7: computed rgb(255, 255, 255); AI role: White (#FFFFFF) used for card backgrounds on light canvas and text on dark backgrounds. (90% role confidence, computed values)
- Primary Action — primary action #000000: color-31: computed rgb(0, 0, 0); AI role: Solid black (#000000) used for SVG fills and button text/backgrounds. (90% role confidence, computed values)

## Exact computed CSS inventory

The browser extracted these declarations from rendered DOM at capture time. They are facts, not visual guesses. Image and video pixels are outside this inventory.

### Font configurations

```json
[
  {
    "id": "font-1",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\"",
    "weight": "500",
    "size": "20px",
    "lineHeight": "24px",
    "letterSpacing": "-0.4px",
    "traits": "Regular",
    "count": 10,
    "contexts": [
      {
        "tag": "h3",
        "text": "Show every detail",
        "top": 9350,
        "property": "font"
      },
      {
        "tag": "h3",
        "text": "Built for Google and AI search",
        "top": 9350,
        "property": "font"
      },
      {
        "tag": "h3",
        "text": "Sell digital and physical work",
        "top": 9350,
        "property": "font"
      }
    ]
  },
  {
    "id": "font-2",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\"",
    "weight": "500",
    "size": "44px",
    "lineHeight": "46.6px",
    "letterSpacing": "-0.9px",
    "traits": "Regular",
    "count": 9,
    "contexts": [
      {
        "tag": "h2",
        "text": "Your professional presence starts with the work.",
        "top": 1394,
        "property": "font"
      },
      {
        "tag": "h2",
        "text": "Built for the way you create.",
        "top": 2397,
        "property": "font"
      },
      {
        "tag": "h2",
        "text": "Websites built on Digital Original.",
        "top": 3249,
        "property": "font"
      }
    ]
  },
  {
    "id": "font-3",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\", sans-serif",
    "weight": "500",
    "size": "11px",
    "lineHeight": "16.5px",
    "letterSpacing": "1.5px",
    "traits": "uppercase",
    "count": 3,
    "contexts": [
      {
        "tag": "h3",
        "text": "Digital artists",
        "top": 2974,
        "property": "font"
      },
      {
        "tag": "h3",
        "text": "Fine artists",
        "top": 2974,
        "property": "font"
      },
      {
        "tag": "h3",
        "text": "Photographers",
        "top": 2974,
        "property": "font"
      }
    ]
  },
  {
    "id": "font-4",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\"",
    "weight": "500",
    "size": "60px",
    "lineHeight": "63.6px",
    "letterSpacing": "-1.8px",
    "traits": "Regular",
    "count": 1,
    "contexts": [
      {
        "tag": "h2",
        "text": "Build a professional website around your work.",
        "top": 12130,
        "property": "font"
      }
    ]
  },
  {
    "id": "font-5",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\"",
    "weight": "500",
    "size": "44px",
    "lineHeight": "48.4px",
    "letterSpacing": "-0.9px",
    "traits": "Regular",
    "count": 1,
    "contexts": [
      {
        "tag": "h2",
        "text": "Latest insights",
        "top": 11442,
        "property": "font"
      }
    ]
  },
  {
    "id": "font-6",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\", sans-serif",
    "weight": "400",
    "size": "16px",
    "lineHeight": "24px",
    "letterSpacing": "normal",
    "traits": "Regular",
    "count": 31,
    "contexts": [
      {
        "tag": "p",
        "text": "Bring your work, story, and sales together in one website — designed to present your art at its best",
        "top": 745,
        "property": "font"
      },
      {
        "tag": "p",
        "text": "Show images and video at full quality, with Deep Zoom for every detail.",
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        "property": "font"
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      {
        "tag": "span",
        "text": "·",
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        "property": "font"
      }
    ]
  },
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    "weight": "500",
    "size": "16px",
    "lineHeight": "19.2px",
    "letterSpacing": "-0.2px",
    "traits": "Regular",
    "count": 20,
    "contexts": [
      {
        "tag": "p",
        "text": "Shambhala",
        "top": 3736,
        "property": "font"
      },
      {
        "tag": "p",
        "text": "Growdient",
        "top": 3736,
        "property": "font"
      },
      {
        "tag": "p",
        "text": "Tuasho",
        "top": 3736,
        "property": "font"
      }
    ]
  },
  {
    "id": "font-8",
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    "fontStack": "\"Neue Montreal\", sans-serif",
    "weight": "400",
    "size": "12px",
    "lineHeight": "18px",
    "letterSpacing": "normal",
    "traits": "Regular",
    "count": 20,
    "contexts": [
      {
        "tag": "p",
        "text": "Visionary Surrealism",
        "top": 3757,
        "property": "font"
      },
      {
        "tag": "p",
        "text": "Conceptual Art",
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        "property": "font"
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      {
        "tag": "p",
        "text": "Contemporary",
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        "property": "font"
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    ]
  },
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    "id": "font-9",
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    "fontStack": "\"Neue Montreal\", sans-serif",
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    "size": "11px",
    "lineHeight": "16.5px",
    "letterSpacing": "2.2px",
    "traits": "uppercase",
    "count": 16,
    "contexts": [
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        "tag": "p",
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      {
        "tag": "p",
        "text": "Guided by leaders across art, technology, and law",
        "top": 1080,
        "property": "font"
      },
      {
        "tag": "p",
        "text": "The idea behind Digital Original",
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    "lineHeight": "28px",
    "letterSpacing": "normal",
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    "count": 12,
    "contexts": [
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      },
      {
        "tag": "p",
        "text": "Social media for reach. Portfolio platforms for exposure. Link-in-bio tools for navigation. Storefro",
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      },
      {
        "tag": "p",
        "text": "Whether created digitally or originating from a physical medium, every Digital Original is presented",
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      }
    ]
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    "fontStack": "\"Neue Montreal\"",
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    "size": "14px",
    "lineHeight": "20px",
    "letterSpacing": "normal",
    "traits": "Regular",
    "count": 7,
    "contexts": [
      {
        "tag": "p",
        "text": "2022–2025, Oil, Linen, Surrealism",
        "top": 6172,
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      },
      {
        "tag": "span",
        "text": "Resolution:",
        "top": 6217,
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      },
      {
        "tag": "span",
        "text": "Color depth:",
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        "property": "font"
      }
    ]
  },
  {
    "id": "font-12",
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    "fontStack": "\"Neue Montreal\", sans-serif",
    "weight": "400",
    "size": "14px",
    "lineHeight": "20px",
    "letterSpacing": "normal",
    "traits": "Regular",
    "count": 6,
    "contexts": [
      {
        "tag": "span",
        "text": "No code. Publish in minutes.",
        "top": 835,
        "property": "font"
      },
      {
        "tag": "p",
        "text": "Art market strategy advisor, author of the ART+TECH Report",
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        "property": "font"
      },
      {
        "tag": "p",
        "text": "November 9, 2026 · 10 min read",
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    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\"",
    "weight": "500",
    "size": "28px",
    "lineHeight": "32.2px",
    "letterSpacing": "-0.3px",
    "traits": "Regular",
    "count": 4,
    "contexts": [
      {
        "tag": "p",
        "text": "Create your account",
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      },
      {
        "tag": "p",
        "text": "Set up your website",
        "top": 6555,
        "property": "font"
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      {
        "tag": "p",
        "text": "Upload your artworks — images, video, series",
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        "property": "font"
      }
    ]
  },
  {
    "id": "font-14",
    "family": "Neue Montreal",
    "fontStack": "\"Neue Montreal\", sans-serif",
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    "size": "16px",
    "lineHeight": "24.8px",
    "letterSpacing": "normal",
    "traits": "Regular",
    "count": 4,
    "contexts": [
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        "tag": "p",
        "text": "Set works or your whole portfolio to private. Share a direct link with specific collectors before go",
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      },
      {
        "tag": "p",
        "text": "Your uploads don’t train AI models. We don’t use them, and we don’t license them to anyone who does.",
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        "property": "font"
      },
      {
        "tag": "p",
        "text": "Set your own price and royalties. Payouts go directly to you.",
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      }
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        "tag": "p",
        "text": "Gareth Fletcher",
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        "tag": "p",
        "text": "Kerstin Gold",
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        "tag": "p",
        "text": "Sylvain Levy",
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    "letterSpacing": "normal",
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    "count": 4,
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      {
        "tag": "p",
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      {
        "tag": "p",
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        "tag": "p",
        "text": "France",
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        "tag": "p",
        "text": "Your art deserves more than a social feed.",
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        "tag": "p",
        "text": "Bring the texture and detail of your work online.",
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        "tag": "p",
        "text": "Show every image at the quality you intended.",
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        "tag": "p",
        "text": "By subscribing to our newsletters, you agree to our Privacy Policy.",
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        "tag": "a",
        "text": "Privacy Policy",
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```

### Color configurations

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        "text": "Cookie settings",
        "top": 13115,
        "property": "text"
      },
      {
        "tag": "p",
        "text": "© Digital Original™ 2026",
        "top": 13115,
        "property": "text"
      }
    ]
  },
  {
    "id": "color-43",
    "hex": "#141411",
    "alpha": 0.4,
    "cssValue": "rgba(20, 19, 18, 0.4)",
    "count": 6,
    "contexts": [
      {
        "tag": "span",
        "text": "digitalart.waone.net",
        "top": 9144,
        "property": "text"
      },
      {
        "tag": "p",
        "text": "Surreal paintings and digital originals by Volodymyr Manzhos — exhibited worldwide.",
        "top": 9184,
        "property": "text"
      }
    ]
  },
  {
    "id": "color-44",
    "hex": "#FFFFFF",
    "alpha": 0.1607843137254902,
    "cssValue": "rgba(255, 255, 255, 0.16)",
    "count": 3,
    "contexts": [
      {
        "tag": "h3",
        "text": "Digital artists",
        "top": 2974,
        "property": "background"
      }
    ]
  },
  {
    "id": "color-45",
    "hex": "#FFFFFF",
    "alpha": 0.0784313725490196,
    "cssValue": "rgba(255, 255, 255, 0.08)",
    "count": 5,
    "contexts": [
      {
        "tag": "a",
        "text": "",
        "top": 12627,
        "property": "control-background"
      },
      {
        "tag": "div",
        "text": "",
        "top": 13066,
        "property": "background"
      }
    ]
  },
  {
    "id": "color-46",
    "hex": "#FFFFFF",
    "alpha": 0.30196078431372547,
    "cssValue": "rgba(255, 255, 255, 0.3)",
    "count": 6,
    "contexts": [
      {
        "tag": "a",
        "text": "View examples",
        "top": 12299,
        "property": "border"
      },
      {
        "tag": "p",
        "text": "By subscribing to our newsletters, you agree to our Privacy Policy.",
        "top": 12694,
        "property": "text"
      },
      {
        "tag": "a",
        "text": "Privacy Policy",
        "top": 12694,
        "property": "text"
      }
    ]
  },
  {
    "id": "color-47",
    "hex": "#111111",
    "alpha": 0.058823529411764705,
    "cssValue": "rgba(20, 19, 18, 0.06)",
    "count": 6,
    "contexts": [
      {
        "tag": "span",
        "text": "",
        "top": 10746,
        "property": "background"
      }
    ]
  },
  {
    "id": "color-48",
    "hex": "#FFFFFF",
    "alpha": 0.12156862745098039,
    "cssValue": "rgba(255, 255, 255, 0.12)",
    "count": 1,
    "contexts": [
      {
        "tag": "button",
        "text": "Subscribe",
        "top": 12626,
        "property": "control-background"
      }
    ]
  }
]
```

### Extraction limits

- Font families are computed CSS declarations, not optical font identification.
- Colors are computed CSS converted by the browser to sRGB; image/video pixels and gradient stops are not sampled.
- Transparent colors are recorded with alpha but excluded from opaque palette role assignments.
- Only currently rendered DOM elements are sampled; closed shadow roots and iframe contents are excluded.

## Type, spacing, and shape language

- Spacing rhythm: Generous vertical spacing between sections, often emphasized by full-width color changes. Internal padding within cards is ample, providing a relaxed, uncrowded feel.
- Corner style: Combination of rounded corners on containers and fully rounded (pill) shapes for controls.
- Radius: Buttons and some tags utilize a pill shape (fully rounded ends). Feature cards and UI mockups have moderately rounded corners, softening the grid.
- Borders: Mostly borderless design relying on background color fills or subtle drop shadows to define surfaces, though fine borders exist on some form inputs and outline buttons.
- Buttons: Prominent solid pill-shaped buttons for CTAs, often featuring an arrow icon. Ghost or outline variants are used for secondary actions.
- Content width: Content is generally centered within a maximum width constraint, though background colors and imagery often bleed to the full viewport width.
- Density: Low density; the design embraces whitespace to allow photography and typography to act as focal points.
- Evidence: Observed via layout structures, button shapes ('Get Started'), card encapsulations in the 'How it works' and feature sections, and overall spacing in the provided screenshots.

## Sections

Gallery section count: 15. Each entry corresponds to one gallery capture.

1. **Navbar — Digital Original Navbar** (Home)
   Centered text links with a pill-shaped sign-up button sit over the hero photo, keeping navigation light and the main action easy to find.
   Capture: 1440×88px; page bounds 0–88px of 13187px; source section ID: `e0b3e623-766c-4cd4-a1e0-ccd67154ba39`; image: https://media.designdetails.io/library/ad227d9075ca0371127299c0b4b0a58b7f5c1fdd577c91c526a77452b1c58186/e0b3e623-766c-4cd4-a1e0-ccd67154ba39.webp
   SECTION.md v3.2: `e0b3e623-766c-4cd4-a1e0-ccd67154ba39` (deterministic evidence; editorial review pending)
2. **Hero — Professional Website for Artists Hero** (Home)
   AI suggestion (99% confidence): Complete full-bleed opening hero with integrated navigation, distinctive studio photography, audience positioning, headline, supporting copy, and primary CTA.
   Capture: 1440×1002px; page bounds 0–1002px of 13187px; source section ID: `020bc2c1-78cf-46b6-838d-09aa7295c08b`; image: https://media.designdetails.io/library/1cd67c247e15a50a3f67d511857bbd1ae887b6165f4700a71fafd92131b62673/020bc2c1-78cf-46b6-838d-09aa7295c08b.webp
   SECTION.md v3.2: `020bc2c1-78cf-46b6-838d-09aa7295c08b` (deterministic evidence; editorial review pending)
3. **Other — Centered concept statement with panel** (Home)
   A centered serif headline and short paragraph explain the core idea in a narrow column, with a large card reserved below for media.
   Capture: 1440×907px; page bounds 1361–2268px of 13187px; source section ID: `97b465ef-0cee-4134-a794-9ccf23eb32d4`; image: https://media.designdetails.io/library/3f5ffb2eb4d3875023704eb87778260878d9315471762d05ae7c33a8c34aa5b2/97b465ef-0cee-4134-a794-9ccf23eb32d4.webp
   SECTION.md v3.2: `97b465ef-0cee-4134-a794-9ccf23eb32d4` (deterministic evidence; editorial review pending)
4. **Features — Three audience portrait cards** (Home)
   Tall portrait cards with small labels let each type of creator spot themselves quickly, and the equal sizing keeps the row balanced.
   Capture: 1440×856px; page bounds 2268–3124px of 13187px; source section ID: `8cdac8db-faea-489f-9397-e47ed19bf609`; image: https://media.designdetails.io/library/18a084fb384135c0b84799a4513beda2bda9dec0057f16053193e445f8f3d504/8cdac8db-faea-489f-9397-e47ed19bf609.webp
   SECTION.md v3.2: `8cdac8db-faea-489f-9397-e47ed19bf609` (deterministic evidence; editorial review pending)
5. **Testimonials — Large quote with avatar selector** (Home)
   A big serif quote with a name and role gives the endorsement weight, while the avatar row signals more voices to switch between.
   Capture: 1440×643px; page bounds 3903–4546px of 13187px; source section ID: `6f5f7c55-509c-4000-b70e-214587cd3377`; image: https://media.designdetails.io/library/d249c0324e542d40f1dab8e4314b2808943a9474d9857ac6227bc282fabf0157/6f5f7c55-509c-4000-b70e-214587cd3377.webp
   SECTION.md v3.2: `6f5f7c55-509c-4000-b70e-214587cd3377` (deterministic evidence; editorial review pending)
6. **Features — Artwork beside checklist definition** (Home)
   A framed artwork with a credit chip sits next to a checkmark list, so the concept is defined with a concrete example and a clear action.
   Capture: 1440×820px; page bounds 5366–6186px of 13187px; source section ID: `1e36a7a7-8416-4f69-9a80-b46497d54fdd`; image: https://media.designdetails.io/library/dabafaeb5fa2bdb74d9a894f884fef20bf0213dc8488f51294902f77d0e8114a/1e36a7a7-8416-4f69-9a80-b46497d54fdd.webp
   SECTION.md v3.2: `1e36a7a7-8416-4f69-9a80-b46497d54fdd` (deterministic evidence; editorial review pending)
7. **Process — Sign-up to publish visual steps** (Home)
   A short heading with overlapping photo and laptop screen suggests how quick setup is, and the open space leaves room for the steps.
   Capture: 1440×2578px; page bounds 6186–8764px of 13187px; source section ID: `c289925a-cc87-4a72-9f24-cf84e3530cce`; image: https://media.designdetails.io/library/6961dbe0486c7945afda1d143384f514146cf202e8e85911977c9654cf55d720/c289925a-cc87-4a72-9f24-cf84e3530cce.webp
   SECTION.md v3.2: `c289925a-cc87-4a72-9f24-cf84e3530cce` (deterministic evidence; editorial review pending)
8. **FAQ — Expandable question list** (Home)
   Stacked rows with plus icons keep the questions visible and short, letting visitors open only the answers that matter to them.
   Capture: 1440×799px; page bounds 10519–11318px of 13187px; source section ID: `7a470cf5-0edf-43aa-8ea8-80ab407b7fb4`; image: https://media.designdetails.io/library/04108767e09dedd6ef01cdf394d49677e900625b0dbe3b6b6f56278bdf3d215e/7a470cf5-0edf-43aa-8ea8-80ab407b7fb4.webp
   SECTION.md v3.2: `7a470cf5-0edf-43aa-8ea8-80ab407b7fb4` (deterministic evidence; editorial review pending)
9. **Logo Cloud — Creative Industry Leaders** (Home)
   AI suggestion (93% confidence): Self-contained credibility strip with a clear heading and four evenly presented institutional or professional endorsements.
   Capture: 1440×339px; page bounds 1002–1341px of 13187px; source section ID: `b749d1ea-42a1-45cc-a105-c8b66d12dee0`; image: https://media.designdetails.io/library/d7085e145f8f2324107bc65e52695d47b012349f7b0c52d6f8ad70b6a1f35ade/b749d1ea-42a1-45cc-a105-c8b66d12dee0.webp
   SECTION.md v3.2: `b749d1ea-42a1-45cc-a105-c8b66d12dee0` (deterministic evidence; editorial review pending)
10. **Gallery — Creator Showcase Gallery** (Home)
   AI suggestion (98% confidence): Complete dark showcase section with its own heading, browse link, and a cohesive four-item artwork gallery.
   Capture: 1440×777px; page bounds 3128–3905px of 13187px; source section ID: `6cf98861-4f95-44bb-ac08-021564f6e440`; image: https://media.designdetails.io/library/ed5067a414e9ea4c0baf02cecf1bf0bc34d0a8fed96e83f14d0a9723d64612f3/6cf98861-4f95-44bb-ac08-021564f6e440.webp
   SECTION.md v3.2: `6cf98861-4f95-44bb-ac08-021564f6e440` (deterministic evidence; editorial review pending)
11. **CTA — Bring Your Work Home CTA** (Home)
   AI suggestion (97% confidence): Complete split-layout conversion section combining a strong problem-led message, supporting copy, prominent Get Started button, and distinctive platform-to-gallery visual.
   Capture: 1440×825px; page bounds 4550–5375px of 13187px; source section ID: `6a740cf7-9e82-4b1c-b229-3ab4672547ca`; image: https://media.designdetails.io/library/fd27b07c171364393d00c56aaa379b66050a7ce7e7ba32ebbc3235b9869debf7/6a740cf7-9e82-4b1c-b229-3ab4672547ca.webp
   SECTION.md v3.2: `6a740cf7-9e82-4b1c-b229-3ab4672547ca` (deterministic evidence; editorial review pending)
12. **Features — Present Your Work, Be Found** (Home)
   AI suggestion (98% confidence): Complete six-card feature grid with its own heading, supporting copy, product visuals, and clear section boundaries.
   Capture: 1440×1173px; page bounds 8778–9951px of 13187px; source section ID: `de9f2d33-9bb6-48fe-bb1b-0450ec89c823`; image: https://media.designdetails.io/library/8cefde7322d514d548e90a2fe2d2abdc1606993e799927019e0e225f15e39d52/de9f2d33-9bb6-48fe-bb1b-0450ec89c823.webp
   SECTION.md v3.2: `de9f2d33-9bb6-48fe-bb1b-0450ec89c823` (deterministic evidence; editorial review pending)
13. **Other — Trust, Built In** (Home)
   AI suggestion (97% confidence): Complete safety and ownership section with a heading, explanatory subtitle, and four distinct protection cards.
   Capture: 1440×594px; page bounds 9954–10548px of 13187px; source section ID: `11055f08-51f9-428b-ab39-24910b86996f`; image: https://media.designdetails.io/library/28f72fc30b2f20e971b93143a1586ad55f719a54319d01a98bb209f4f622e97c/11055f08-51f9-428b-ab39-24910b86996f.webp
   SECTION.md v3.2: `11055f08-51f9-428b-ab39-24910b86996f` (deterministic evidence; editorial review pending)
14. **Editorial — Latest insights article grid** (Home)
   AI suggestion (98% confidence): Complete editorial block with blog label, heading, archive link, and a three-card article grid with imagery and metadata.
   Capture: 1440×669px; page bounds 11320–11989px of 13187px; source section ID: `588eff63-da96-4e30-90a2-9bfb8ae69043`; image: https://media.designdetails.io/library/bd7897937e2fcb21becf10d6b65e2a4b19e1c2f074efc7c051f7d5ff7516f37c/588eff63-da96-4e30-90a2-9bfb8ae69043.webp
   SECTION.md v3.2: `588eff63-da96-4e30-90a2-9bfb8ae69043` (deterministic evidence; editorial review pending)
15. **Footer — Website builder CTA and newsletter footer** (Home)
   AI suggestion (97% confidence): Substantial, complete page-ending system combining a prominent conversion CTA, trust avatars, newsletter signup, social links, navigation columns, and legal links.
   Capture: 1440×1193px; page bounds 11994–13187px of 13187px; source section ID: `b0dcd36c-193a-4e26-aecf-787e08e98899`; image: https://media.designdetails.io/library/89fbbefb98f1bc20abdfee0c363273683ad89db9b4799dab1e21e2d044fb7285/b0dcd36c-193a-4e26-aecf-787e08e98899.webp
   SECTION.md v3.2: `b0dcd36c-193a-4e26-aecf-787e08e98899` (deterministic evidence; editorial review pending)

## Capture and motion evidence

- Desktop screenshot: https://media.designdetails.io/library/c8989c114054864824a4288a9e17f1495d68a1a03fbffe9625cb25cda9c28470/desktop_full-4b38625c-2026-11-10T07-20-10-281Z.webp
- Mobile screenshot: https://media.designdetails.io/library/2b1f8dec5dab5e9a868e5870cab90ac63c354f5f3b47209c71e3e5b621a233ee/mobile_full-4b38625c-2026-11-10T07-21-00-769Z.webp
- Open Graph image: https://media.designdetails.io/library/1dab724acadcc0574936fe1a2d8912d89b70f34cd5d277a61f5c6fe931a94e58/og_image-4b38625c-2026-11-10T07-20-19-185Z.webp
- Full-page video: https://media.designdetails.io/library/ebf92fdda1bf3704a5e6e9eea93df3a584a438ab3eddbd84b3db68a0adc518f2/motion-1794299049058.mp4
- Video poster: https://media.designdetails.io/library/ff6af701fbb85bc0dfaf3e63b304ec39ac7e2e13a9b9de4f31c3572995af9e90/motion-poster-1794299049058.webp
- Motion status: Recording attached. Consult the motion score and section motion records; do not infer exact easing from frames alone.

## Implementation contract

- Treat computed CSS values, screenshot dimensions, and section bounds as measured evidence.
- Treat typography roles, palette roles, style labels, quality scores, and prose analysis as model or curator judgments.
- Rebuild the page in the listed section order. Request SECTION.md v3.2 using the listed ID. Promoted IDs include editorial observation and judgment; raw gallery IDs still return deterministic geometry, site design facts, media treatment, and explicit evidence gaps.
- Do not invent exact responsive behavior, motion curves, or hidden interaction states when they were not captured.

## Reusable components

- Navigation Bar
- Hero With Background Imagery
- Logo Strip
- Feature Card
- Carousel
- Testimonial Card
- Product UI
- FAQ Accordion
- Newsletter Form
- Primary Button
- Footer
- Alternating Section Themes
- Scroll Revealed Steps

## Quality rubric

Overall: 56/100 (Competent)
Evidence coverage: 100%
Judge tier: Competent
Verdict: Digital Original executes a tasteful, well-organized premium-SaaS template: a warm neutral palette, Neue Montreal paired with italic PP Eiko accents, alternating light/dark sections, autoplay video heroes, and a bento feature grid all work together cleanly and the artist content (testimonials, showcases, blog posts) is integrated smoothly into the visual system. However, nearly every component — the video hero, portrait autoplay cards, scrolling artwork marquee, 2x3 feature grid, and accordion FAQ — is a widely used contemporary convention rather than a bespoke solution tailored to presenting art and photography, and no section demonstrates a hard-to-substitute structural or motion idea. The result is a competently built, good-taste marketing site that would not stand out as distinctly 'this brand's' system if the artwork and copy were swapped for another portfolio-builder's content.

- Typography (15%): 63 — A controlled two-voice system pairs Neue Montreal (sans, multiple weights/sizes from 60px display down to 7px captions) with PP Eiko italic serif used sparingly for single emphasized words/phrases ('Professional', 'starts with the work.', 'Original'). Hierarchy is legible and consistent across sections, with tracked uppercase eyebrow labels (11-13px, +1.5 to 2.2px tracking) reinforcing structure. This sans+italic-serif accent pairing is however a now-common premium-SaaS convention rather than a distinctive voice.
- Color (10%): 61 — A warm, desaturated neutral palette (#F4EFED, #F0EAE2, #FBFAF7) sits against near-black (#141312) text and dark navy/indigo-toned card backgrounds (#0A0A1A, #0E1428) for the creator showcase, with a muted sage green (#5F6F55) reserved for analytics UI accents. The system is cohesive and restrained, letting photography/artwork supply chroma, but the core UI palette itself is a very safe, low-risk neutral-plus-black scheme typical of premium portfolio/SaaS templates.
- Layout (20%): 62 — The page uses a clear alternating light/dark sectional rhythm, a split-column 'idea behind' layout, a three-card creator segment grid, a 2x3 bento grid for feature highlights, and a numbered step sequence — all with generous whitespace and consistent max-width containment. Structure is legible and well-paced end to end, but the overall pattern (alternating backgrounds, feature grids, FAQ accordion, pre-footer CTA with newsletter) mirrors standard contemporary marketing-site templates rather than introducing a structural idea unique to this product.
- Motion (20%): 56 — Motion is present and purposeful (hero background video, autoplaying portrait videos in category cards, auto-scrolling artwork carousel, scroll-triggered step reveals, pre-footer looping video) but consists entirely of common, off-the-shelf patterns — background video heroes, autoplay marquees, and fade/reveal-on-scroll — without evidence of custom easing, interaction choreography, or restraint-driven sequencing that would elevate it beyond decorative embellishment.
- Originality (25%): 41 — The site competently executes a widely recognized contemporary premium-SaaS idiom: warm neutral canvas, black/serif-italic headline accents, full-bleed hero video, alternating section backgrounds, bento feature grid, and FAQ accordion — a formula seen across numerous creative-tool and portfolio-builder marketing sites. No structural mechanic, interaction model, or visual motif here is hard to substitute with another vendor's template; the artwork imagery itself provides most of the perceived distinctiveness, not the system.
- Content (10%): 66 — Content (artist testimonials, named creator showcase cards, blog insights, FAQ, trust badges like 'Sotheby's Institute of Art') is woven tightly into the visual system — quote blocks pair with avatar rows, artwork mockups double as feature illustrations, and the blog/insights section uses the same card language as the rest of the page. This creates a coherent narrative flow from problem statement to proof to conversion.

Coverage: 100% of the current weighted rubric. Compare overall scores only at similar evidence coverage.

Formula: weighted mean of scored axes — Typography 15%, Color 10%, Layout 20%, Motion 20%, Originality 25%, Content 10%. Inconclusive and not-assessed axes are excluded and coverage is shown explicitly.

## Verification checklist

- [x] Score evidence
- [x] Design tokens
- [ ] Functional palette
- [x] Normalized sections
- [x] Reusable components
- [x] Typography roles

## Curator notes

A full-bleed photo of an artist among framed prints sets a moody, credible tone, while an italic serif mixed into bold sans headlines gives the type an editorial feel. Logo badges with named advisors build early trust, and dark gallery bands break up the long scroll so artwork grids keep getting fresh visual punctuation.

## Usage guidance

Use this record as design evidence. Combine it with other references and create an original implementation; do not reproduce the source website or its proprietary copy and assets.
